BANYAN THAILAND REIMAGINES HUA HIN AS A HEALTHY AND ACTIVE LIFESTYLE DESTINATION AS IT BRINGS THE INDUSTRY TOGETHER TO LAUNCH “WE LOVE HUA HIN” CAMPAIGN
Hua Hin’s largest integrated community joins forces with local partners and stakeholders to offer an extensive programme of member benefits and promotions, under the Banyan Privilege Club
From left; Mr. Thanatpon Sattayanumat, Finance Director of Banyan Group; Ms. Soraya Homchuen, Tourism Authority of Thailand Director for Hua Hin and Cha Am; Dr. Punlop Singhasenee, Governor of Prachuab Khiri Khan; General Jiradej Kotcharat, Honorary Advisor of Banyan Group and Former Deputy Commander in Chief, Royal Thai Army; Mr. Tjeert Kwant, Chief Executive Officer of Banyan Group; and Mr. Stacey James Walton, General Manager of The Banyan Golf Club.
|For Immediate Release||22 October 2020|
HUA HIN, THAILAND: Banyan Thailand, the active lifestyle community in Hua Hin, has come together with a series of prestigious tourism and leisure partners in the local community to launch “We Love Hua Hin” – a collaborative destination marketing initiative that will make it even more rewarding for guests to take a domestic vacation on Thailand’s glittering gulf coast.
The campaign was officially unveiled at a launch event attended by key stakeholders and official dignitaries, including Mr. Panlop Singhaseni, Governor of Prachuap Khiri Khan Province, Ms. Soraya Homchuen, Director for Hua Hin and Cha Am with the Tourism Authority of Thailand (TAT), and Mr. Tjeert Kwant, CEO of Banyan Thailand.
“We Love Hua Hin” pulls together tourism and hospitality providers in Hua Hin and Prachuap Khiri Khan province to create a complete visitor experience that incorporates luxurious hospitality, health and wellness, dining, leisure attractions and sporting activities.
The theme, initiated by Banyan Thailand, builds further on the Banyan Privilege Club, that connects members, who are manly domestic consumers, and partners who include celebrated brands such as InterContinental, Centara, Anantara, Hyatt Regency, Chiva-Som, V Villas, True Arena, Holiday Inn, Vana Nava Waterpark, Banyan Golf Club and more, with exclusive offers and promotions to suit every type of traveller.
Local residents in Thailand can book a break at Banyan Village, an exclusive community nestled in scenic countryside just 2.5 hours’ drive from Bangkok, or at one of the world-class hotels and resorts of the Privilege partners. Attractive packages, such as “Stay and Play” which includes villa accommodation and golf at the award-winning Banyan Golf Club, or at one of the partners, are on offer for golf lovers or ones who would like to try their hand at the game. Banyan Village is an ideal destination for Thai nationals and expats seeking a “home-away-from-home” experience. Every guest is entitled to a free membership of the Banyan Privilege Club, offering a wealth of attractive offers in and around Hua Hin.
For example, sports enthusiasts can tee-off at Banyan Golf Club, an 18-hole championship course, or take professional lessons at The Golf Academy. For those who prefer tennis or water-sports, the Banyan Privilege Club has promotions with many partners. Wellness seekers can enjoy special half- or full-day treatment packages at the world-leading retreat Chiva-Som. Health-conscious visitors are also entitled to a special registration fee at the Be Well medical centre, Banyan Thailand’s onsite clinic.
Fun escapes can be found with 15 percent off day passes at the Vana Nava Water Park, along with promotions such as tennis at the True Arena. Moreover, social guests and gourmands can discover benefits at a wide range of restaurants and beach clubs, including many of Hua Hin’s leading hotels and resorts.
“We are delighted to launch the ‘We Love Hua Hin’ campaign, along with the TAT and our esteemed local partners. It has not been an easy year for the tourism industry, but it is heart-warming to see the community coming together and collaborating in support of our beautiful destination which offers so much of what makes Thailand a global leading tourist destination,” said Mr. Tjeert Kwant, CEO of Banyan Group.
“We all have our personal reasons to love Hua Hin and it is a pleasure to express them with our members, partners and other businesses – as well as of course the government and the TAT in the greater Hua Hin region. This sense of mutual co-operation will help us to grow stronger and speed our recovery. With so many activities and attractions to discover, all within a short 2.5-hour drive of Bangkok, we look forward to showcasing the very best of Thai tourism and hospitality to new and returning visitors alike.”
To discover the Banyan Privilege Club’s full collection of partners and privileges, please visit www.banyanthailand.com/privilege-program-list.
Note to editors:
About Banyan Thailand, Hua Hin
Stylish, spacious and sophisticated, Banyan Thailand, Hua Hin is a spectacular residential community development nestled between the mountains and the sea near Thailand’s glittering gulf coast. Just 2.5 hours’ drive from Bangkok and 10 minutes from Hua Hin, our private villas come fully equipped with the latest fixtures and facilities. Investors can own their unique private residence in this exclusive estate, guests can rent one of our spacious two-bedroom pool villas for an extended vacation, dine at exceptional restaurants and enjoy activities courtesy of our Banyan Privilege card or play at one of our world-renowned Banyan Golf Club, an 18-hole championship course created by Thailand’s number one golf course architect, Pirapon Namatra. To learn more, please visit www.banyanthailand.com.
For further information or high-resolution photography, please contact:
Marketing Executive, Banyan Thailand
+66(0)3253 8888 #7500
Vice President, Delivering Asia Communications
+66 (0)90 902 5407